Not the jackpot for everyone, the Grand Prix

Businesses are benefiting from the arrival of the great Formula 1 circus, particularly in downtown Montreal and on Crescent and Saint-Laurent streets. But not all neighborhoods benefit from the same side effects. The newspaper went to interview dealers in the area.

• Also read: F1 drivers’ favorite hostel

COUCI-COUÇA IN HOCHELAGA-MAISONNEUVE


Waitress and sommelier Carolane Bérubé has seen an increase in customers over the past few days.

Photo Olivier Bourque

Waitress and sommelier Carolane Bérubé has seen an increase in customers over the past few days.

The impact of the Grand Prix was felt at the Hélicoptère restaurant, a very popular eatery on Ontario Street in Hochelaga-Maisonneuve. “We usually have around fifty customers on Wednesdays, this week it was around a hundred. That’s pretty unusual,” says Carolane Bérubé. A little further on at the Bistro Bagatelle we didn’t notice any changes. “We’re noticing more foreign customers, but we don’t feel the rush,” says Sihan, a waitress.

A BAR THAT WORKS WELL… WITHOUT F1


BJ Labonté and his son Brandon were expecting a big night at Tavern Lady Davidson on Friday, but not for F1.

Photo Olivier Bourque

BJ Labonté and his son Brandon were expecting a big night at Tavern Lady Davidson on Friday, but not for F1.

An institution in Hochelaga-Maisonneuve, the tavern Lady Davidson, has been running at full speed for a few weeks. However, the arrival of F1 has nothing to do with the good results. “We had shows so it was going well. But I don’t have anyone who came as part of the Grand Prix. People choose Tavern Lady Davidson because it’s always good, people like coming here,” says owner BJ Labonté with a big smile.

DOWNTOWN, SHIFT WORK… FROM 5 PM!


Haran Alfred, owner of Eggspectation restaurant, is beaming with his colleague even though the working day can be up to 17 hours long!

Photo Olivier Bourque

Haran Alfred, owner of Eggspectation restaurant, is beaming with his colleague even though the working day can be up to 17 hours long!

Right in the epicenter of the Grand Prix, just off Crescent Street, restaurants are doing good business. Eggspectation, which specializes in lunch, is also extending its opening hours on weekends. “We have a 70% increase in visitors. But we lack people! Most of the staff here started at 5 this morning and will be working until 10 this evening. So these are big days for us,” says Haran Alfred, owner of the restaurant on Boulevard Maisonneuve.

WE HOPE IN THE GAY VILLAGE


In the newly renovated 1309 Taverne Urbaine, owner Denis Turgeon is hoping for a lucrative weekend.

Photo Olivier Bourque

In the newly renovated 1309 Taverne Urbaine, owner Denis Turgeon is hoping for a lucrative weekend.

Denis Turgeon, owner of a newly refurbished tavern on rue Sainte-Catherine in the Gay Village, is confident and hoping to enjoy F1. “We are even considering presenting the race on Sunday morning,” he told us. A little further, at Club Date, you rarely see F1 fans. “Franco’s festival visitors in particular are likely to come here,” explains Jean-René Fournier, bar manager.

LUXURY… NOT NECESSARILY WIN


Catherine Leduc does not expect more sales at the weekend.  On the other hand, she is very happy to see the city center live again.

Photo Olivier Bourque

Catherine Leduc does not expect more sales at the weekend. On the other hand, she is very happy to see the city center live again.

One might think that luxury stores would be full of customers during the Grand Prix. But when passing the protocol, rue de la Montagne, in the city center, there were very few consumers in the shops. “Tourists don’t necessarily come here, we don’t attract that type of customer because of what we offer. Mainly locals shop here,” says Catherine Leduc, director of Christofle, a luxury tableware boutique.

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