Many brands have understood for some time that being associated with a video game license known to all was possibly a good idea, even an excellent one. The problem is that sometimes the result doesn’t live up to fans’ expectations. We’ve seen several major headline failures that burned our terry cloth a bit. We can, with a little effort, revisit the League of Legends X H&M collaboration, which was certainly more than affordable, but whose design was worthy of a first-year graphic design student. We keep quiet about the interstellar tasteless collaboration with Bershka.
Pokemon X Converse: with distinction
On the Pokémon side, it would take far too long to list all of the existing collaborations. The license is already over 25 years old and over time many brands have sniffed the right vein by associating their name with one of the most popular games in the world. Ready-to-wear level, there is plenty to do, and As for League of Legends, the game hasn’t escaped some horrors that come from deranged minds. A summer must-have, as evidenced by these gorgeous shoes or even this bucket hat (and that still has to be credited to Bershka).
This time Converse has gotten to work, and suffice it to say the result is pretty compelling. The Pokémon Company and Converse’s Japanese subsidiary have teamed up to create four new models. Everything in sobriety and with pastel colors, You have a choice of four pairs inspired by Pikachu, Eevee, Charizard and Mewtwo, which are among the most well-known Pokemon of the first generation. Each model also comes with a small description of the Pokémon and, depending on the pair, a Poké Ball.
Available in France or not?
Unfortunately, the first information seems to indicate that these models will only be available for sale in Japan. Marketing is scheduled to begin in June 2022, and each pair will cost 9,900 yen. A more than reasonable price considering that the starting price for a basic pair of Converse is 65 euros.
This isn’t the first time the American brand has gotten involved in the world of video games. In 2011, Converse teamed up with Super Mario for the game’s 25th anniversary.. The landscapes of the game could be seen, but also the most famous plumbers or the protagonists of the license.
If you like Pokémon, you might not like some in their classic forms, but did you know there are chromatic versions of these pocket monsters? In this new article, we invite you to discover the top 10 most beautiful shiny ones according to the editors.